PDA

View Full Version : New GW Promotion



Templar Ben
21-11-2007, 02:05
They are starting a stateside promotion. Any purchase between now and Christmas that is over $100 will get you a $5 gift certificate. If you use a $5 gift certificate in the two weeks after Christmas they will give you an extra $5 off.

Etienne de Beaugard
21-11-2007, 02:35
Hmm... I could get a 5% (or less discount) on a large purchase, or I could go to any of the regular mail-order houses and get 20% off any size order, with cheaper shipping to boot.

Thanks GW, please try again.

Vic
21-11-2007, 02:56
Whats this a joke?!?! Buy direct from GW for sticker price, then get a lousy $5 back?!? What are they, nuckin futts?!? Oh, and then as an "incentive" if I spend the $5 they'll "throw in" an extra $5? Hmmm, my college math tells me this isnt much of a bargain.

No thanks.

IF I buy gw, I'll buy it from an online discounter and get 20%+ off. As to my online purchases hurting a B&M store, really so what? I dont game at them as it is, and the one's I do buy from I buy out of friendship to the owner, or because of a discount AND friendship.

I havent paid straight GW prices in over 10 years (except for the odd piece at a local store out of "loyalty" to the independent owner). Just 'cause they are going to give me less than 1/2 off a blister for shelling out $100 will make me want to buy direct off these rubes even less....

Templar Ben
21-11-2007, 03:00
I am just passing on the news.

I think what they are trying to do it capture some post Christmas sales with this promotion. To spread that over a longer period and get some of the money Grandma gave. I imagine they may do the same elsewhere.

Vic
21-11-2007, 03:06
These people seriously need a wake up call if they are attempting to boost sales....."Price insensitive customer base" my a$$

Templar Ben
21-11-2007, 03:17
We will see what happens. I know the Battle Brothers wasn't very successful locally.

We will get the midterm results in January. That should be interesting.

Vic
21-11-2007, 03:24
I dont think those results will show us much improvement outside of having saved some $$ with the layoffs and store closings. I dont see people crashing down the doors for Apoc stuff. Shame too, it's nice, but still WAY over priced.

Vic
21-11-2007, 03:25
Lets change the subject, Im getting depressed :(

Templar Ben
21-11-2007, 03:33
Yea, promotion. :D

Vic
21-11-2007, 05:52
NO, that just magnifies the idiocy of GW as a corporate entity and just feeds my depression :(

redbaron998
21-11-2007, 06:10
Hmmmm 5$ off GW direct....or 25% off The War Store.com

Not a hard choice

scarletsquig
21-11-2007, 07:37
BREAKING NEWS! Games Workshop gives a 5% Christmas Discount for the first time in freaking years!

Weather: local residents are concerned about the possibility of Hell being affected by a mild frost.

RELATED - Page 5: Warseer.com still finds a way to complain. Somehow.

Jedi152
21-11-2007, 08:29
Yay! The US get stuff any the UK gets nothing AGAIN!

Cirrus the Blue
21-11-2007, 08:41
I am just passing on the news.

I think what they are trying to do it capture some post Christmas sales with this promotion. To spread that over a longer period and get some of the money Grandma gave. I imagine they may do the same elsewhere.

Honestly, this promotion SUCKS compared to the holiday promotions years prior. There used to be a reason to spend cash because they were great! It was something like 30% off purchases above 100, 30% off PLUS free 1 year WD subscription at 300, etc. Now it might as well be "Hey, With every purchase over 100 bucks, you get a FREE Toblerone bar!!! Happy Holidays!" Seriously! What's the ****** gee-dee point?! :wtf:

- Cirrus

starlight
21-11-2007, 08:56
So it's *really* not worth ordering from GW Can anymore...? :(

Oh well, no change to my spending...:(

Vic
21-11-2007, 12:13
BREAKING NEWS! Games Workshop gives a 5% Christmas Discount for the first time in freaking years!

Weather: local residents are concerned about the possibility of Hell being affected by a mild frost.

RELATED - Page 5: Warseer.com still finds a way to complain. Somehow.

RELATED - Page 6: GW STILL finds a way to insult it's customer base. Company execs wonder why sales keep falling. Prices rise to offset loss in volume "It's Wednesday" is reason given.

RELATED: - Page 7: Lemmings follow Pied Piper into sea. They'd follow him anywhere....


Yay! The US get stuff any the UK gets nothing AGAIN!


If you think this is getting "stuff", I have a limited edition potato chip in the shape of John Lennon I'd be willing to sell you....

Seriously, are you that desperate to get the scrap off GW's table? What about in the past with stories about sales in GW stores, and stuff sold by weight? Yup, that never happened here in the states....

Gaebriel
21-11-2007, 12:18
It's technically a 9.09% discount, if you maximize by buying something for exactly $100 before, and exactly $10 two weeks after christmas :p

The best promotion would be lowering prices...

Templar Ben
21-11-2007, 12:21
Yay! The US get stuff any the UK gets nothing AGAIN!

There may be something similar in the UK. I only know about the US.


Honestly, this promotion SUCKS compared to the holiday promotions years prior. There used to be a reason to spend cash because they were great! It was something like 30% off purchases above 100, 30% off PLUS free 1 year WD subscription at 300, etc. Now it might as well be "Hey, With every purchase over 100 bucks, you get a FREE Toblerone bar!!! Happy Holidays!" Seriously! What's the ****** gee-dee point?! :wtf:

- Cirrus

I don't know how the promotions were years ago. I am new to the hobby. There is a 50% off White Dwarf going on right now but I don't know how that is being received.


So it's *really* not worth ordering from GW Can anymore...? :(

Oh well, no change to my spending...:(

It will be interesting to see the numbers. It makes a lot of sense for people in Europe to order from the US. I wonder if there is enough of a shift for it to be worthwhile.

Vic
21-11-2007, 12:39
I don't know how the promotions were years ago. I am new to the hobby. There is a 50% off White Dwarf going on right now but I don't know how that is being received.

WOW. 50% off their catalog (I mean magazine). Seriously, they lost their magazine postal rate here in the US, now charged as a catalog.

Jedi152
21-11-2007, 12:46
If you think this is getting "stuff", I have a limited edition potato chip in the shape of John Lennon I'd be willing to sell you....

Seriously, are you that desperate to get the scrap off GW's table? What about in the past with stories about sales in GW stores, and stuff sold by weight? Yup, that never happened here in the states....
It's not much, but it's better than the diddley-squat we get.

We had some (few and far between) sales before the New Line contract in 2000 or whenever it was and ordering by weight was staff only.

From what i gather you still get regular store auctions etc. as well as cheaper boxed games (Skull Pass and BfM are over $20 cheaper for you), Codex's and models (Baneblade is $28 cheaper in the US).

It'd be nice to know that they don't detest us, their homeland.

Vic
21-11-2007, 16:51
It's not much, but it's better than the diddley-squat we get.

We had some (few and far between) sales before the New Line contract in 2000 or whenever it was and ordering by weight was staff only.

From what i gather you still get regular store auctions etc. as well as cheaper boxed games (Skull Pass and BfM are over $20 cheaper for you), Codex's and models (Baneblade is $28 cheaper in the US).

It'd be nice to know that they don't detest us, their homeland.

Here's the thing too: The closest GW store is 200 Miles from my house, ONE WAY. Their piddly auctions dont do much for a customer such as myself who has to do the bulk of my buying online. We've NEVER had a sale in the states (I've only visited 5 GW stores in my travels, so I cant say it is like that everywhere in the US) that I am aware of. BFM is now $60 for the starter box. BB is about $95. While petrol is cheaper for us, we use far more because of the distances we have to travel to get to anywhere (just thought Id throw that in there because Im eating lunch and contemplating a drive).

MoopMoop
21-11-2007, 17:05
It's not much, but it's better than the diddley-squat we get.

We had some (few and far between) sales before the New Line contract in 2000 or whenever it was and ordering by weight was staff only.

From what i gather you still get regular store auctions etc. as well as cheaper boxed games (Skull Pass and BfM are over $20 cheaper for you), Codex's and models (Baneblade is $28 cheaper in the US).

It'd be nice to know that they don't detest us, their homeland.

Remember though that depending on where in the US one lives, there is a significant difference in VAT (Value Added Tax) compared to the EU and UK. The UK has a general VAT-rate at 17.5%, while some places in the US enjoy practically no VAT at all (In fact, only Michigan has a real VAT law. Other states have various trade taxes). All those savings are piled onto the end user due to competition. If ya wanna blame something, don't blame GW. Blame the welfare state (Who are they to decide that you need healthcare rather than disposable income for which you can buy whatever you want... including healthcare?)

Vic
21-11-2007, 17:06
I dunno, this is all bitter frustration. GW knows it has a problem, they need to increase revenue/sales, and this is the best that they can do? I serioulsy doubt that this "promotion" will do much to help GW's bottom line.

starlight
21-11-2007, 17:09
Yeah, because that makes *so* much sense. :eyebrows:

GW controls their prices. Here in Canada we pay 30-50% more *before* any taxes are added on. Then we add *higher* taxes in most cases. The government we elect can take the wrap for the taxes (by Jan ours will have gone down 3% points:) since the last election), but GW is in sole control of their prices.

Vic
21-11-2007, 17:09
Remember though that depending on where in the US one lives, there is a significant difference in VAT (Value Added Tax) compared to the EU and UK. The UK has a general VAT-rate at 17.5%, while some places in the US enjoy practically no VAT at all. All those savings are piled onto the end user due to competition. If ya wanna blame something, don't blame GW. Blame the welfare state (Who are they to decide that you need healthcare rather than disposable income for which you can buy whatever you want... including healthcare?)


Thats ok, if Hillary wins, we'll have a socialist state in this country, and can shell out more $$ to the government....

Ozorik
21-11-2007, 17:12
Blame the welfare state

If you are going to bring P&R topic into a random thread all I do is ask why Cuba has a lower infant mortaility rate than the US despite Cuba being what used to be known as a third world country, money is not everything. Start another thread elsewhere if you wish to continue this topic.

As to the topic in hand it does seem rather pathetic that such a paltry discount being offered. If you are buying online then surely you must know to shop around for good deals, I get a bigger discount from my local independent.

yabbadabba
21-11-2007, 17:26
BREAKING NEWS! Games Workshop gives a 5% Christmas Discount for the first time in freaking years!

Weather: local residents are concerned about the possibility of Hell being affected by a mild frost.

RELATED - Page 5: Warseer.com still finds a way to complain. Somehow.

QFT Scarletsquig. I wonder how long we will be subjected to this pointless and unproductive whining if GW does go bust?

Or will everyone just move their verbal haemorrhoids to some other company.

And for everyone crying out about running to n online discounter? Please do. GW still makes it's money. Only the Online store loses out in that one.

Pokpoko
21-11-2007, 17:33
Thats ok, if Hillary wins, we'll have a socialist state in this country, and can shell out more $$ to the government....
well,after she pulls back from that sick joke US turned iraq into,she'll have plenty of money to do whatever she'd like with.
ok, no more P&R here:p

as for promotion..wow, i;m moved to tears. they do think their clients will be all over 5$ discount. a bit half-hearted this attempt, i'd say.

Calistarius
21-11-2007, 17:34
It's better than a kick in the balls.

Vic
21-11-2007, 17:39
QFT Scarletsquig. I wonder how long we will be subjected to this pointless and unproductive whining if GW does go bust?

Or will everyone just move their verbal haemorrhoids to some other company.

And for everyone crying out about running to n online discounter? Please do. GW still makes it's money. Only the Online store loses out in that one.

GW will only be able to make $$ off of you for so long.......

Gaebriel
21-11-2007, 17:44
...
And for everyone crying out about running to n online discounter? Please do. GW still makes it's money. Only the Online store loses out in that one.
Yeah, I guess the Online store will go bankrupt when I buy from them - that's why Online stores exist - to loose money... :rolleyes:

Darnok
21-11-2007, 18:02
Well, it is a nice thing for those actually buying in a GW store. You know, there are people out there who don't know about online stores with discounts, or don't have the time, or just prefer to buy instore. For whatever reasons they do it - for them it is welcome, I'm sure.

MoopMoop
21-11-2007, 18:06
Yeah, because that makes *so* much sense. :eyebrows:

GW controls their prices. Here in Canada we pay 30-50% more *before* any taxes are added on. Then we add *higher* taxes in most cases. The government we elect can take the wrap for the taxes (by Jan ours will have gone down 3% points:) since the last election), but GW is in sole control of their prices.

Reason for GW being able to "control" prices? Protectionism. The US-Canada border is one of the most open and free in the entire world, yet price discrepancies and resulting deadweight losses occur due to various practices. If Canada and the US were really a potential unfragmented single market no such price discrepances would ever remain for long seeing as some smart bastard would take the arbitrage opportunity. And then others do the same. And very quickly a new equilibrium is established.

I don't really think that GW sets higher prices in Canada jsut because they feel like it, they set the prices in Canada according to the size of the market, accounting laws in that country, etc. Saying GW is in sole control of the prices is like saying 20th Century Fox is in control of movie ticket prices. Fox, Like GW, does have to take into account the preferences of the market, of intermedial traders, competition and a whole bunch of other stuff.

lord_blackfang
21-11-2007, 18:11
Yeah, I guess the Online store will go bankrupt when I buy from them - that's why Online stores exist - to loose money... :rolleyes:

He meant to say that when you buy from a non-GW online store, GW is getting less money than if you bought from GW's Online Store, but not less money than if you bought it in a brick'n'mortar GW or Indy.

Reading comprehension FTW :D

starlight
21-11-2007, 18:19
MoopMoop: I'll assume that you don't know much about how GW (or business in general) works in regards to the current discussion.

GW's current price differences between Canada and the US are a hold over from when our dollar was worth less than the US and they were trying to make up the difference as represented in GBP. As the value of the US dollar fell, they should have raised US prices to compensate on a global net basis, but they knew that doing so would hammer more nails in the already faltering US sales picture. Dropping Canadian prices flies in the face of GW's long held practice of charging as much as each market will bear.

However, now many Internet savvy consumers have seen the advantages of purchasing their goods at lower US prices with more valuabe Canadian dollars.

If you don't think that GW sets prices higher in Canada just because they feel like it, you're quite wrong. They charge as much as they feel the market will bear. GW *is* in sole control of their prices. Comparing them to 20th Century Fox is a red herring. A more appropriate comparison would be Microsoft.

MoopMoop
21-11-2007, 18:28
MoopMoop: I'll assume that you don't know much about how GW (or business in general) works in regards to the current discussion.

GW's current price differences between Canada and the US are a hold over from when our dollar was worth less than the US and they were trying to make up the difference as represented in GBP. As the value of the US dollar fell, they should have raised US prices to compensate on a global net basis, but they knew that doing so would hammer more nails in the already faltering US sales picture. Dropping Canadian prices flies in the face of GW's long held practice of charging as much as each market will bear.

However, now many Internet savvy consumers have seen the advantages of purchasing their goods at lower US prices with more valuabe Canadian dollars.

If you don't think that GW sets prices higher in Canada just because they feel like it, you're quite wrong. They charge as much as they feel the market will bear. GW *is* in sole control of their prices. Comparing them to 20th Century Fox is a red herring. A more appropriate comparison would be Microsoft.

Setting the limit at what the market can bear IS to not be in sole control of prices. You don't think that just about any competitive company sets prices where marginal revenue is maximized? Hell, by pure economic theory a competitive company that doesn't maximize profit is doomed from the start. Why do you think that European Cars are much cheaper when sold in the US than in Europe despite the fact that they were manufactured in Europe? Because of market characteristics. All I am saying is that the US and Canada is NOT a single market (yet) and therefore expecting uniform prices is not realistic.

And, I don't really see the point in arguing about this if it in the end boils down to the fact that the US dollar is having a major dip; rising or lowering prices would mean catering to the elasticities of GWs customers. And I can assure you that customer buying patterns and preferences are generally much slower than the fickle finance markets of which currency transactions are one part. Woe for GW if they lower/raise prices only to find out a week later that FED/FEC/Major Finance Institute comes with really good/really bad news about something and send their entire internal budgeting crashing?

What can be said more generally is this; and only this; I am completely certain that those $850/h auditors and management consultants GW pays for have a much better overview and knowledge than any Warseer user regarding GWs financial position, and are in turn much more suited to dictate GW sales policy. Individual observations of single persons or limited demographics will not change this fact, EVER.

yabbadabba
21-11-2007, 18:44
Yeah, I guess the Online store will go bankrupt when I buy from them - that's why Online stores exist - to loose money... :rolleyes:

No - they just make less money per purchase, hence have to make more sales to be successful in a competitive market. GW have already made the money they want out of that trader. Hence the Online trader loses out from having a lower margin.

After reading so many fine posts from you Gaebriel it is a shame you couldn't grasp such a simple fact and had to be rude about it.

Oh :rolleyes:

Gaebriel
21-11-2007, 18:56
Yes, but that was not the point.

What I was picking at was that people are not


...
And for everyone crying out about running to n online discounter? Please do. GW still makes it's money. Only the Online store loses out in that one.
running to online discounters to make GW less money, as implied by your post, but because they themselves have to pay less for the same product. Perhaps I got the wrong implication.

What should it bother the customers who earns how much, as long as they paid the least? GW's business is GW's business, the Online retailer's business is the Online retailer's business, none of that is the customer's business. If the Online retailers make a slimer margin that's their way of getting business, or they wouldn't offer the discounts.

So, I apologize, if I came over exceptionally rude, but your post wasn't entirely not ranting as well...

yabbadabba
21-11-2007, 19:03
Yes, but that was not the point.

What I was picking at was that people are not


running to online discounters to make GW less money, as implied by your post, but because they themselves have to pay less for the same product. Perhaps I got the wrong implication.

What should it bother the customers who earns how much, as long as they paid the least? GW's business is GW's business, the Online retailer's business is the Online retailer's business, none of that is the customer's business. If the Online retailers make a slimer margin that's their way of getting business, or they wouldn't offer the discounts.

So, I apologize, if I came over exceptionally rude, but your post wasn't entirely not ranting as well...

OK Gaebriel, and you are right, I was ranting. But only because it's the first sign of any kind of a change in policy on price we have ever seen from GW and what happens? The happy, positive folks on Warseer immediately start to have a moan - again.
And again you are right, every shopper has the right to, and should, seek to pay a price they think is right and fair for the product they want, or as close as they are willing to get. It's just that running to an online discounter isn't the way to register you lack of satisfaction with GW. The people who do to make a point are just deluding themselves.

You weren't ranting mate, I was just disappointed at the implied tone :D.

Vic
22-11-2007, 03:31
OK Gaebriel, and you are right, I was ranting. But only because it's the first sign of any kind of a change in policy on price we have ever seen from GW and what happens? The happy, positive folks on Warseer immediately start to have a moan - again.
And again you are right, every shopper has the right to, and should, seek to pay a price they think is right and fair for the product they want, or as close as they are willing to get. It's just that running to an online discounter isn't the way to register you lack of satisfaction with GW. The people who do to make a point are just deluding themselves.

You weren't ranting mate, I was just disappointed at the implied tone :D.

No yabablabla, the people who are more than "happy" to accept whatever price GW gives them are the problem. Remember the phrase "price insensitive customer" that Kirby alluded to in the last financial report? They are the ones who provide GW with a false sense of price elasticity. GW is pricing themselves into a hole. That they gave a meager 5% on a $100 purchase is something I should be crowing about? I'd be embarrased if I were GW. They are not competing with the online discounter. Then again, if I am a customer willing to pay whatever the price is, P.T. Barnum was right, there is one born every minute.

My anger is at GW not realizing that their product doesnt command the premium price it once received and that they are doing themselves the most harm by continuing to think that it does. The market has changed, and GW had best change with it or go the way of the dinosaur.

I've got my fair share of love for GW, and for some of the product line and I've expressed such on this board in the past. But when they do a lackluster "gesture" such as this, I think I have an obligation to say so and call it for what I think it is. If GW is deluded into thinking that 5% off of a $100 purchase will bring the customers in/back, I think it would be a diservice to follow them like a lemming and say "Please sir can I have some more".

dodicula
22-11-2007, 04:42
Not that I've ever passed up a good bout of pointing out GW's stupidity, but maybe just maybe, they are beginning to re-evaluate their demand curve, which can only be a good thing... i.e. if we discount X percent will we make it up in volume. On the other hand, 5 bucks off a hundred dollar purchase is pretty silly.

Agrip. Varenus Denter
22-11-2007, 06:17
I'm a staunch supporter of GW, and I tend not to gripe too much about their prices... my mindset is "I don't need to buy or play, so why whine?". Things like how much I have to pay for petrol and school or property taxes are more my priority.

With that said... WTF is up with a promotion like this? Come on... on the very minimum I feel it should be $20. $5 seems more like a marketing scheme than a realistic rebate.

Vic
22-11-2007, 06:20
An inept marketing scheme at that...

Brother Loki
22-11-2007, 18:11
Something occurred to me. If GW's market isn't price inelastic, how come the part of GW that is growing fastest is Forgeworld - the part which makes their most expensive products? They literally can't make those products fast enough, despite working double shifts. From other posts on this forum it seems that the waiting list for a titan is currently about 6-8 weeks.

It seems that a significant portion of the market is price inelastic. We just can't wait to give them our money.

starlight
22-11-2007, 18:17
That would depend entirely on what *double shifts* means. Going from one guy to two isn't much to scream and yell about, but going from 50 to 100 would be. Demand is relative to supply. If they're only expecting to make 250 units and demand is for 300, that's a significant increase, but in the grand scheme of things, 50 units of anything is diddly to GW.

MoopMoop
22-11-2007, 18:39
Something occurred to me. If GW's market isn't price inelastic, how come the part of GW that is growing fastest is Forgeworld - the part which makes their most expensive products? They literally can't make those products fast enough, despite working double shifts. From other posts on this forum it seems that the waiting list for a titan is currently about 6-8 weeks.

It seems that a significant portion of the market is price inelastic. We just can't wait to give them our money.

Relevance of that depends completely on how big Forge World's share of total GW sales are. I don't have a clue personally, but I'd be really surprised if it amounted to more than 2-3%.

ExquisiteEvil
22-11-2007, 19:13
What can be said more generally is this; and only this; I am completely certain that those $850/h auditors and management consultants GW pays for have a much better overview and knowledge than any Warseer user regarding GWs financial position, and are in turn much more suited to dictate GW sales policy. Individual observations of single persons or limited demographics will not change this fact, EVER.

You are having a laff aint ya?

Firstly,it is common knowledge that it is GW standard procedure to pay their staff THE BARE MINIMUM they can get away with for the particular position.

Heck, sometimes they pay even LESS than that due to them being able to hire 'fanboys' who's need for little toy men outweigh that of silly things like food and rent/mortgage payments.

Secondly, I have met a few of these people you refer to at, Gamedays and certain shows. I can tell you for sure that despite what they are paid and what their thoughts are, if Mr.Kirby tells them that the sky is green and the grass is blue That is hat they will write in their investor reports, safe in the knowledge that their position is secured by being a 'yes man'....

Lastly, Warseer (and the gaming community as a whole) has some very well paid people who DO the above for a living for companies whose shares are not in freefall and who seem to not be able to turn a profit even with 100+ million in revenue.

So, yes - there are here people who, from their experiences and qualifications, actually DO know better than GW when it comes to running a company.

starlight
22-11-2007, 19:29
Fourthly, there are some members of Warseer described by ExquisiteEvil in the above post who actually *worked* for GW in various management capacities, so they've both seen the inner workings of GW *and* have the outside business experience to see better ways...

GW only cares to have the affirmations of higher management confirmed. Any conflicting opinions are discarded as irrelevant or *not applicable to GW because we're special and a niche company who is immune to the normal rules of business because we cater to people who will pay whatever we charge* (paraphrasing Tom Kirby from several Annual Reports, check them if you don't believe me).

The events of the last five years have proven the current management of GW to be *far* off the mark when it comes to knowing how to run a profitable multinational. How do I know this? Because they are losing money and sales continue to slide, year after year.

MoopMoop
22-11-2007, 20:06
You are having a laff aint ya?

Firstly,it is common knowledge that it is GW standard procedure to pay their staff THE BARE MINIMUM they can get away with for the particular position.

Heck, sometimes they pay even LESS than that due to them being able to hire 'fanboys' who's need for little toy men outweigh that of silly things like food and rent/mortgage payments.

Completely irrelevant since the professionals i listed are neither hired or paid by GW. All GW does is to pay a firm to do the job. Do you also think GW hires wargaming fanboys to manage their IT services or their garbage disposal?



Secondly, I have met a few of these people you refer to at, Gamedays and certain shows. I can tell you for sure that despite what they are paid and what their thoughts are, if Mr.Kirby tells them that the sky is green and the grass is blue That is hat they will write in their investor reports, safe in the knowledge that their position is secured by being a 'yes man'....

As said before, these guys aren't hired by GW. And I can assure you that they certainly wouldn't attend any conventions or promotional events during their commissions (which are generally short and intensive). Do you even know what a Management Consultant does?



Lastly, Warseer (and the gaming community as a whole) has some very well paid people who DO the above for a living for companies whose shares are not in freefall and who seem to not be able to turn a profit even with 100+ million in revenue.

So, yes - there are here people who, from their experiences and qualifications, actually DO know better than GW when it comes to running a company.

Working for GW =/= Knowing the inner workings of GW. Is the average Burgerflipper better suited than the average McDonalds customer in knowing how to best run the entire corporation? Hell, I'm not saying that snooty suits with a calculator coming from a company with a flashy name are always right. What I'm saying is that these external hirees can look at the issue from an objective point of view (as opposed to people who are both GW employees, GW customers and GW addicts at the same time). And that tends to be a clear edge when assessing what should be done (Otherwise the business segment wouldn't exist to begin with, and they would certainly not be able to charge th sums they do). While the other side of the argument can be assessed by looking at responses posted in the "Leader of GW for a day"-thread. :rolleyes:

starlight
22-11-2007, 20:24
Completely irrelevant since the professionals i listed are neither hired or paid by GW. All GW does is to pay a firm to do the job. Do you also think GW hires wargaming fanboys to manage their IT services or their garbage disposal?

IT? Yes, in fact they do. I worked down the hall from them and sadly they were *far* better at WFB than they were at IT. This applied to almost every single position from Reception to General Manager. GW hires hobbyists because they are the only ones who will accept the abysmally low wages that GW pays. Unfortuantely in the HR business we have an observation - Pay peanuts, get monkeys. :(

Garbage disposal was contracted out as part of the lease.


As said before, these guys aren't hired by GW. And I can assure you that they certainly wouldn't attend any conventions or promotional events during their commissions (which are generally short and intensive). Do you even know what a Management Consultant does?

While he may not (I honestly don't know) I do, having done for several years. It is entirely possible that GW hired independant consultants as opposed to a firm. Since neither of us know for sure, I'll suggest not making assertations one way ot the other.


Working for GW =/= Knowing the inner workings of GW. Is the average Burgerflipper better suited than the average McDonalds customer in knowing how to best run the entire corporation? Hell, I'm not saying that snooty suits with a calculator coming from a company with a flashy name are always right. What I'm saying is that these external hirees can look at the issue from an objective point of view (as opposed to people who are both GW employees, GW customers and GW addicts at the same time). And that tends to be a clear edge when assessing what should be done (Otherwise the business segment wouldn't exist to begin with, and they would certainly not be able to charge th sums they do). While the other side of the argument can be assessed by looking at responses posted in the "Leader of GW for a day"-thread. :rolleyes:

Sadly you're making two assumptions that are fatal to your position:

1) that GW has even gone so far as to hire outsiders to assess their operations. GW has a known xenophobia when it comes to any idea that didn't come from the top of GW's management.

2) Assuming for the moment that they *did* hire an outside opinion, that they would, even for an instant, listen to anything that disagreed with what was already in place. Again, GW's track record indicates otherwise.


Good points all, if we were talking about a regular company with a track record of promoting excellence, however sadly not relevant to GW at this time.

dodicula
22-11-2007, 20:25
Something occurred to me. If GW's market isn't price inelastic, how come the part of GW that is growing fastest is Forgeworld - the part which makes their most expensive products? They literally can't make those products fast enough, despite working double shifts. From other posts on this forum it seems that the waiting list for a titan is currently about 6-8 weeks.

It seems that a significant portion of the market is price inelastic. We just can't wait to give them our money.

Unless its the same scam car dealers do when a new model comes out

Everett
22-11-2007, 20:34
IT? Yes, in fact they do. I worked down the hall from them and sadly they were *far* better at WFB than they were at IT. This applied to almost every single position from Reception to General Manager. GW hires hobbyists because they are the only ones who will accept the abysmally low wages that GW pays. Unfortuantely in the HR business we have an observation - Pay peanuts, get monkeys. :(

Garbage disposal was contracted out as part of the lease.



While he may not (I honestly don't know) I do, having done for several years. It is entirely possible that GW hired independant consultants as opposed to a firm. Since neither of us know for sure, I'll suggest not making assertations one way ot the other.



Sadly you're making two assumptions that are fatal to your position:

1) that GW has even gone so far as to hire outsiders to assess their operations. GW has a known xenophobia when it comes to any idea that didn't come from the top of GW's management.

2) Assuming for the moment that they *did* hire an outside opinion, that they would, even for an instant, listen to anything that disagreed with what was already in place. Again, GW's track record indicates otherwise.


Good points all, if we were talking about a regular company with a track record of promoting excellence, however sadly not relevant to GW at this time.

Good point, well made. May I ask what your position in GW was?

heretics bane
22-11-2007, 21:16
What can you actualy buy from GW that costs 5? the cheapest blister is around 6 and the most expensive is 12, now if GW said..."for every 100 you spend you get a battlion box have price" that would make me slightly smile

Scionscion
22-11-2007, 21:32
Wow! The bile and crap that comes out whenever GW does something you lot have actually been asking it to do is beyond comprehension! I am genuinely concerned that some of you may actually be making yourself ill with all of this unfounded ********. I KNOW FOR A FACT that GW pays good salaries to a host of its staff and that it doesn't hire only 'fanboys' to positions within the company! It is simply rubbish to suggest otherwise (even by so-say ex-employees - who are more than likely to be biased in their viewpoint- getting fired for doing a poor job or being a poor employee can do that to a person eh?).

Fact - a GW sales company is offering discount. End of story!

That you don't like the offer is your perogative - why don't you just pay full price then!

Pokpoko
22-11-2007, 21:42
That you don't like the offer is your perogative - why don't you just pay full price then!i'll go to my local indy and get a 10% off everything in stock,so thank you very much for your kind offer:evilgrin:

Ozorik
22-11-2007, 21:56
Wow! The bile and crap that comes out whenever GW does something you lot have actually been asking it to do is beyond comprehension!

What people have been asking for is a reduction in prices. This is a small discount over a limited period. Worlds apart.


even by so-say ex-employees - who are more than likely to be biased in their viewpoint- getting fired for doing a poor job or being a poor employee can do that to a person eh?

This seems a little harsh. I have never seen anything in starlights posts which indicates to me that he doesnt know what he is talking about or at least is able to take an educated guess. From what I understand more people leave GW voluntarily than otherwise so the chances are he did the same.

ExquisiteEvil
22-11-2007, 21:56
Completely irrelevant since the professionals i listed are neither hired or paid by GW. All GW does is to pay a firm to do the job. Do you also think GW hires wargaming fanboys to manage their IT services or their garbage disposal?



As said before, these guys aren't hired by GW. And I can assure you that they certainly wouldn't attend any conventions or promotional events during their commissions (which are generally short and intensive). Do you even know what a Management Consultant does?



Working for GW =/= Knowing the inner workings of GW. Is the average Burgerflipper better suited than the average McDonalds customer in knowing how to best run the entire corporation? Hell, I'm not saying that snooty suits with a calculator coming from a company with a flashy name are always right. What I'm saying is that these external hirees can look at the issue from an objective point of view (as opposed to people who are both GW employees, GW customers and GW addicts at the same time). And that tends to be a clear edge when assessing what should be done (Otherwise the business segment wouldn't exist to begin with, and they would certainly not be able to charge th sums they do). While the other side of the argument can be assessed by looking at responses posted in the "Leader of GW for a day"-thread. :rolleyes:


Yes I know what a Management Consultant does - problem is GW DO NOT USE THEM. At least they didnt 2 years ago.

If they do now (assuming theyd listen, as starlight said) then GW would not be in the mire they are in right now.

An M.C. would help GW run as it should be ran - as a multinational retail business.


Name me one multinational retailer that refuses to have sales?

Name me one multinational retailer who puts out a poor product and tells its customer base to fix it themselves?

Name me one multinational retailer that does not use outside sampling when it comes to product.

the only answer to ANY of those questions is GW.

My point is if it hypothetically DID have external M.C.s (which historically I know for a FACT they havent) then I can damn well guarantee that the MC they have is either inept or that they dont listen to him/her.

Just so you know - I run the sales and operations for a large business in Canada. I do so because I did it in the UK and was headhunted to come here.

As Ive said many times here - if i ran the company by GWs by example I would be FIRED.

Heck, GW are KNOWN in the sector for having bad management - there have even been newpaper and stock reports stating so.

And your credentials again were?

ExquisiteEvil
22-11-2007, 22:05
Wow! The bile and crap that comes out whenever GW does something you lot have actually been asking it to do is beyond comprehension! I am genuinely concerned that some of you may actually be making yourself ill with all of this unfounded ********. I KNOW FOR A FACT that GW pays good salaries to a host of its staff and that it doesn't hire only 'fanboys' to positions within the company! It is simply rubbish to suggest otherwise (even by so-say ex-employees - who are more than likely to be biased in their viewpoint- getting fired for doing a poor job or being a poor employee can do that to a person eh?).

Fact - a GW sales company is offering discount. End of story!

That you don't like the offer is your perogative - why don't you just pay full price then!


you know for a fact GW pays good salaries - prove it?

We all 'KNOW FOR A FACT' their retail empoyees are under paid - so lets skip that.

How about their design staff? Do you know how much they get?
I know that 2 years ago it was around 18K pounds sterling. In fact Tuomas Pirinen LEFT GW because he was offered a salary of 25K from Blizzard. Still not what I'd personally consider a good salary - but more than GW offer.

How about Eavy Metal? Come on oh knowlegable one - how much do they get? 2 years ago it was 12-14K.

Again if you deem that a 'Good' salary your either still at school or working in GW retail mate.

So either GW salaries have outpaced inflation in the last 2 years(with all the cut back I doubt it) or you dont know what your talking about.

hmmm - which one could it be?

oh, i wouldnt be so quick to openly insult people in your posts next time - especially the mods- as it leads to being banned.

Gaebriel
22-11-2007, 22:28
...
I KNOW FOR A FACT that GW pays good salaries to a host of its staff and that it doesn't hire only 'fanboys' to positions within the company! It is simply rubbish to suggest otherwise (even by so-say ex-employees - who are more than likely to be biased in their viewpoint- getting fired for doing a poor job or being a poor employee can do that to a person eh?).
...
Well, that is nice, I wished I lived where you worked for GW, as over here, when I applied at GW as an IT professional, I nearly choked laughing at their payment offer - suffice to say, finally they hired an amateur hobbyist for the job...


...Fact - a GW sales company is offering discount. End of story!

That you don't like the offer is your perogative - why don't you just pay full price then!
Fact, well, the discount is laughable. They could have done so much better, like handing out a, say, blister for free with every $100 purchase. It wouldn't cost the world internally (own product is dead cheap), and would seem much more solid to the customer, at least not as quantifiably cheap as the current offer.

And no, I won't pay full price unless they drop everything by 25%.

ChaosMaster
22-11-2007, 22:38
These US promotions were already showing on the GW website and on a flyer in the stores days before this post appeared on Warseer. If you want to see the full details instead of a lot of misinformation, go to:
http://us.games-workshop.com/news/current/Holiday2007.htm

ExquisiteEvil
22-11-2007, 22:45
These US promotions were already showing on the GW website and on a flyer in the stores days before this post appeared on Warseer. If you want to see the full details instead of a lot of misinformation, go to:
http://us.games-workshop.com/news/current/Holiday2007.htm

LOL - that is the worst 'list' of xmas promotions(if you can call them that) Ive ever seen. Ever- from any company!

The $5 one though - and this part is great- actually has a disclaimer that you must actually spend $6 to use the bloody thing!

Try again GW, try again.

starlight
22-11-2007, 23:16
And the Canadian Promotion:

http://ca.games-workshop.com/Community/GWAnnounce/Bundle2007.htm

In short, the usual 7-10% of bonus product, also known as - the same deals as the last few years.

*sigh*

violenceha
22-11-2007, 23:23
I wasn't aware GW sold 'FREE PRODUCT' and if it's free how do you buy $10 worth?
Don't be too harsh on them guys, at least your countires GW's acknowledge it's christmas, and update their website regularly for that matter.
*Looks at GW oz*
*spits*

Templar Ben
22-11-2007, 23:24
These US promotions were already showing on the GW website and on a flyer in the stores days before this post appeared on Warseer. If you want to see the full details instead of a lot of misinformation, go to:
http://us.games-workshop.com/news/current/Holiday2007.htm

Then why hadn't you posted it already? I posted it as soon as I learned of it.

Templar Ben
22-11-2007, 23:28
That Academy starter package is a good deal I would say. You get the $60 BfM and a $50 case (after the Academy), primer is $8 and glue is $8 at GW (much less elsewhere naturally) and I can't remember how much the sprue cutters are but let's say $8. So $134 for $85 which isn't a bad discount.

ExquisiteEvil
22-11-2007, 23:38
And the Canadian Promotion:

http://ca.games-workshop.com/Community/GWAnnounce/Bundle2007.htm

In short, the usual 7-10% of bonus product, also known as - the same deals as the last few years.

*sigh*

:eyebrows:

I can make these same 'savings' ordering from the US at full price.

Or even better I ring neal at thewarstore.com and he does it for 25% off the US price - savings close to 50% in some cases!

starlight
22-11-2007, 23:44
Agreed, except the Baneblade at the same price (US vs CDN) is a slightly better deal from GC Minis. ;)

ChaosMaster
22-11-2007, 23:44
Then why hadn't you posted it already? I posted it as soon as I learned of it.
1) I feel no need to provide a "scoop" on everything I see.
2) Since the promotions list was up for the whole world to see for days, I figured most people had already seen it. I check the GW website nearly every day and saw the promotions page shortly after it first appeared.
3) Usually someone posts within 5 minutes of seeing something new and I don't like posting new threads only to later discover there's an existing thread that I missed, resulting in an annoying counter-post from the MODS with a "closed thread" action.

I saw the promotions list so early that the employees at my local Battle Bunker the next day hadn't heard of it yet. Shortly after I told them about it, later that day, hard copy flyers were put out near the register for the edification of the employees and the customers.

As for the criticisms of the promotions, you know that if you buy a lot of items these small discounts add up over the course of the year. Also note that the $5 discount for using a Gift Card applies EVERY TIME YOU USE a Gift Card during the specified period. I really don't understand the hostility, were people expecting the company to deliberately lose money? As for the $6 minimum purchase to get the $5 off, I don't see why anyone would be hostile toward that. The company is not in business to go out of business. That would serve no one's interest.

ExquisiteEvil
23-11-2007, 00:03
The company is not in business to go out of business. That would serve no one's interest.

Yet, judging by the financial reports GW are doing just that - putting themselves out of business.

These shortsighted, poorly thought out marketing 'ploys' dont help them one bit.

Templar Ben
23-11-2007, 00:17
1) I feel no need to provide a "scoop" on everything I see.

But you feel the need to say that it is old news when obviously the others didn't know it?


2) Since the promotions list was up for the whole world to see for days, I figured most people had already seen it. I check the GW website nearly every day and saw the promotions page shortly after it first appeared.

I can't fathom why anyone would go to the GW website but hey we each do things for ourselves. We don't have flyers up about it and I learned because they were testing the POS system to make sure it could handle it.


3) Usually someone posts within 5 minutes of seeing something new and I don't like posting new threads only to later discover there's an existing thread that I missed, resulting in an annoying counter-post from the MODS with a "closed thread" action.

You could do a search, but then you don't get to post the next day and say old news so I understand your point. :)


I saw the promotions list so early that the employees at my local Battle Bunker the next day hadn't heard of it yet. Shortly after I told them about it, later that day, hard copy flyers were put out near the register for the edification of the employees and the customers.

So you knew before employees and again you thought "everyone knew". I really don't follow.


As for the criticisms of the promotions, you know that if you buy a lot of items these small discounts add up over the course of the year. Also note that the $5 discount for using a Gift Card applies EVERY TIME YOU USE a Gift Card during the specified period. I really don't understand the hostility, were people expecting the company to deliberately lose money? As for the $6 minimum purchase to get the $5 off, I don't see why anyone would be hostile toward that. The company is not in business to go out of business. That would serve no one's interest.

I am not really going to address this. I haven't said anything bad about the promotion. I think it is seen as too little to many but I don't know who the target demographic is.

ExquisiteEvil
23-11-2007, 01:19
just had a nice though for what I could do for a GW promo right here in canada.

Ill stand outside the GW store here and hand out the US price lists.

I am sure I will make many a parent searching for 'little timmy's gift' very happy.

To make them even happier I might put the warstores web address on there - you know just to let them know that GW isnt always expensive.

Maybe GW Canada might get the message finally when the actual PARENTS stop buying their overpriced plastic.

brother malthius
23-11-2007, 02:36
You know, almost every FLGS here in the Boston area gives a TEN percent discount at $100. Well, you have to keep the receipts, but thats easy. I just jam them into a pocket in my wallet.
Some stores, like Hobby Bunker, have really nice people that throw in a couple of dollars off sometimes if you are nice and polite.

Vic
23-11-2007, 03:23
Wow! The bile and crap that comes out whenever GW does something you lot have actually been asking it to do is beyond comprehension! I am genuinely concerned that some of you may actually be making yourself ill with all of this unfounded ********. I KNOW FOR A FACT that GW pays good salaries to a host of its staff and that it doesn't hire only 'fanboys' to positions within the company! It is simply rubbish to suggest otherwise (even by so-say ex-employees - who are more than likely to be biased in their viewpoint- getting fired for doing a poor job or being a poor employee can do that to a person eh?).

Fact - a GW sales company is offering discount. End of story!

That you don't like the offer is your perogative - why don't you just pay full price then!

Thank you Mr. Kirby for a well thought out post....

Heres your sign>>>>>>

Vic
23-11-2007, 03:29
These US promotions were already showing on the GW website and on a flyer in the stores days before this post appeared on Warseer. If you want to see the full details instead of a lot of misinformation, go to:
http://us.games-workshop.com/news/current/Holiday2007.htm

Sweet mabel McCree....the misinformation was kinder......

sheck2
23-11-2007, 03:45
Something occurred to me. If GW's market isn't price inelastic, how come the part of GW that is growing fastest is Forgeworld - the part which makes their most expensive products? They literally can't make those products fast enough, despite working double shifts. From other posts on this forum it seems that the waiting list for a titan is currently about 6-8 weeks.

It seems that a significant portion of the market is price inelastic. We just can't wait to give them our money.

Has FW been consistently growing for the last five years (this is not sarcastic - I do not know)?

The current situation, IMO, is more of a demand boast from Apoc. and the fact that they have a extremely low production capacity (probably based on their normal sales volume - indicating their actual demand and growth). So the growth now is temporary.

MoopMoop
23-11-2007, 09:02
Yes I know what a Management Consultant does - problem is GW DO NOT USE THEM. At least they didnt 2 years ago.

If they do now (assuming theyd listen, as starlight said) then GW would not be in the mire they are in right now.

An M.C. would help GW run as it should be ran - as a multinational retail business.

I was actually reffering to the corporate restructuring GW are going through as a result of the last year end report. I find it very hard to believe that there is enough expertise inside the company to pull off something like that.



Name me one multinational retailer that refuses to have sales?

Oh there's plenty of those. Only difference is that GW directly own its retail stores whereas most "multinationals" (Are you trying to compare Fortune 500's with Games Workshop?) do it differently.



Name me one multinational retailer who puts out a poor product and tells its customer base to fix it themselves?

What are you saying? That the modelling aspect of the hobby shouldn't exist? What is bad and what's not is.. well, up to the individual customer to decide.




My point is if it hypothetically DID have external M.C.s (which historically I know for a FACT they havent) then I can damn well guarantee that the MC they have is either inept or that they dont listen to him/her.

The restructuring process isn't nearly complete, and you are so bold as to judge the efforts as inept already? Wow.



And your credentials again were?

Corporate Finance VP at a Bulge Bracket firm. The one that didn't get thumped by the subprime scare. Go figure.

Darnok
23-11-2007, 09:33
2) Since the promotions list was up for the whole world to see for days, I figured most people had already seen it. I check the GW website nearly every day and saw the promotions page shortly after it first appeared.
3) Usually someone posts within 5 minutes of seeing something new and I don't like posting new threads only to later discover there's an existing thread that I missed, resulting in an annoying counter-post from the MODS with a "closed thread" action.

I saw the promotions list so early that the employees at my local Battle Bunker the next day hadn't heard of it yet. Shortly after I told them about it, later that day, hard copy flyers were put out near the register for the edification of the employees and the customers.

With all due respect, but there are people not "checking the GW website nearly every day". To base an argument on that is like crying out for the response "there are people with an actual life out there". ;)

Sorry, but with GWs information politic it is usually not very useful to check their website at all. It is full of stuff you don't need (and sometimes don't want) to know, and the intersting pieces pop up here anyway.


As for the criticisms of the promotions, you know that if you buy a lot of items these small discounts add up over the course of the year. Also note that the $5 discount for using a Gift Card applies EVERY TIME YOU USE a Gift Card during the specified period. I really don't understand the hostility, were people expecting the company to deliberately lose money? As for the $6 minimum purchase to get the $5 off, I don't see why anyone would be hostile toward that. The company is not in business to go out of business. That would serve no one's interest.

People are still free to state their opinion, and the deal offered is by no menas a very good one - you can get everything for a lot cheaper elsewhere. Without GW losing money. Sure, it is not "evil" by GW to offer something, but it is a fact, that a lot of succesful shops out there give you better offers, all the time, without presenting it as something special.

For the application of multiple Gift Cards: as long as I'm not mistaken, you can use those only once, so fur multiple uses of Gift Cards you have to spend 100$ multiple times (to recieve the respective GCs). That doesn't make the deal any better...

However, if you can use one Gift Card more than once, everything would change. Not that I seriously doubt it, but... :eyebrows:

The_Patriot
23-11-2007, 10:34
This just makes me want to shop at GW so much since I'll save a ton of cash on that battleforce... :rolleyes:

I believe that GW would be better off spending money to send their suits to an actual business school then run promotions like this. This promotion is very insulting to a person's intelligence. Come on, $5 off after spending $100 is not a good deal for anyone.

Gaebriel
23-11-2007, 11:28
I guess the whole programme is not aimed at who I would call the 'informed hobbyist', but those customers (probably younger and easily excitable and their parents), who don't know much beyond the sphere of their GW store. So it's more of lot of bling applied for christmas sake, to rise excitement, and to say 'we have done something special for christmas'.

I guess as much as it's an offence to the informed hobbyist, as much it's a happening to the other group. Saying that, we should not try to treat this as a serious discount offer, but mere christmas background noise (already feels less significant...).

Ravenous
23-11-2007, 11:55
just had a nice though for what I could do for a GW promo right here in canada.

Ill stand outside the GW store here and hand out the US price lists.

I am sure I will make many a parent searching for 'little timmy's gift' very happy.

To make them even happier I might put the warstores web address on there - you know just to let them know that GW isnt always expensive.

Maybe GW Canada might get the message finally when the actual PARENTS stop buying their overpriced plastic.

I would normally agree with you, but GW Canada doesnt dictate the prices, its all the UK.

I was talking some of the head office guys about this not to long ago, and basically the UK guy(s) come down and hold a meeting saying what is going to sell for what, and all the Canadian side of it can do is suggest it be closer to the US. The UK guys can tell them bugger off, or ok thats cool.

That however could just be GW Canadas new line instead of saying its "the exchange rate" like they have for the last 10 years, but I honestly think its true, because our guys arent getting rich by jacking the prices.

Still though, tell as many people as you can about the US price difference and tell them about the war store or any other online discounter.

The only thing that I can think of that could be potentially bad is GW Canada getting merged with the US again, which by the looks of things will probably happen anyway since we have to order everything from the same place as everyone else is North America (Memphis).

Moralein
23-11-2007, 13:55
I think the problem is that it just isn't a very good deal. Christmas is the critical time of year for a company like GW, and given the fairly poor performance that they've had over the last 12 months (including last Christmas) they needed to pull out all the stops to get people in store this year.
GW sees its stores as the ideal way to pull in new customers, but you need to persuade people to go in, in the first place. An offer of $5 off your next purcahse is pretty feeble, why would I trek to my local GW store when I can get 20-25% off my current purchase online or 10% from my FLGS.
The critical comments aren't so much that GW has introduced a Christmas offer but that it doesn't compare to offers available elsewhere.

'Spend $100 and get a $20 box-set free' would have got people excited, as it is 'Spend $100 and get $5 off your next purchase (must be $6 or more), during December' just doesn't do it for me.

Jedi152
23-11-2007, 14:14
Would you be more or less offended if they never mentioned any promotion and you didn't get any discount?

Vic
23-11-2007, 14:42
A $5 discount that I have to spend $100 to get? They may as well have kept it. As for me, I'll buy online either through a store or Ebay.

Templar Ben
23-11-2007, 14:43
I wonder how it would be received if it would give you $10 off but it expired on January 15. I guess not well.

GW is struggling so I don't know that they can give much more.

brother malthius
23-11-2007, 15:07
GW are not in competition with online discounters.

Well, they've tried really hard not to be at any rate, what with their idiotic "only we can have a web seling option" policy. Good thing that's mostly failed.

Etienne de Beaugard
23-11-2007, 15:10
GW are not in competition with online discounters. Whether a set of Terminators sell through an indy, an online store or through a GW store, Games Workshop still makes their profit.


Actually GW does view its self to be in competition with their idependent stockists. GW wouldn't allow independent stockists to sell from an online shopping cart. GW targets areas with successful independent brick & mortar stockists for new GW store opennings. GW wants you to buy their product directly from them, with as little opportunity for bargain-hunting as possible.
The thing that finally got GW to deviate from any of these policies was a trend of decreasing sales, capped with a net loss last quarter.

At least in the US, I would like GW to remain a supplier to independent stockists of all types. Provide the product to the various local stores and internet retailers, and let them determine the price and profit margin.

GW's $5 coupon offer does not offend me, it is simply an ineffectual discount in the current marketplace. I would like to see GW return to profitability with a better understanding of the market forces in the US. Maybe then they'll have a product which every local games-store and comic-book shop wants sell and support.

selfconstrukt
23-11-2007, 15:16
5$ won't get yo much these days anyway, so its really just for show.

Remember the good old days when you'd buy 2 regiment boxes, and you got the command blister for free? That way you could start playing straight away, with the minimum units required.

I appreciate the effort, little as it is, but given what I know about GW manufacturing and what it actually costs them to make their product, GW can do better.

They won't do this anymore though, since there is no incentive for them to.
Why would they give bigger (or any) discounts on their product, when the lemmings will buy them at full price anyway?

ankara halla
23-11-2007, 16:17
They won't do this anymore though, since there is no incentive for them to.
Why would they give bigger (or any) discounts on their product, when the lemmings will buy them at full price anyway?

Five years of declining sales says they don't. One would think GW would have picked up on this a good while earlier and certainly with more gusto than a 5$ cupon which really isn't anything more but a half hearted good will gesture.

Mad Doc Grotsnik
23-11-2007, 16:38
RELATED - Page 6: GW STILL finds a way to insult it's customer base. Company execs wonder why sales keep falling. Prices rise to offset loss in volume "It's Wednesday" is reason given.

RELATED: - Page 7: Lemmings follow Pied Piper into sea. They'd follow him anywhere....

Page 8 - People look gift horse in the mouth!

An offers an offer. If it's not to your tastes, don't go for it.

DirtyMcBoner
23-11-2007, 16:48
A distributor tries to get it's products into as many shops as possible. The reason GW tried to restrict online sales is because A) the huge discount online stockings can offer means brick and mortar stores are less likely to pick up the range because they feel they cannot compete and B) Online stores aren't able to support and get people interested in trying a new game the same way brick and mortar stores can.

GW still makes the same amount of profit regardless of whether it sells to an online trader or to an indy store. In a perfect world, I would say GW would prefer to have it's products stocked in every toy, comic and gaming store in the country and NOT have to deal with the expense and stress of having it's own line of shops.

With regards to the original topic. Games Workshop DO NOT HAVE to offer any kind of promotion. If a kid asks for Warhammer for xmas, he's going to get warhammer for xmas. It's not like a DVD player where there are hundreds of different stockists, brands, etc. A Games Workshop product is a Games Workshop product.

There are no parents out there thinking "My son has asked for Warhammer for christmas, but there's no way in hell i'm going to buy any unless GW offer me a $5 gift voucher for spending $100." Either little Jimmy is going to get Warhammer or he's not. The gift voucher is just a small incentive on GW's part. To critisize them for this is stupidity.

brother malthius
23-11-2007, 16:58
There are no parents out there thinking "My son has asked for Warhammer for christmas, but there's no way in hell i'm going to buy any unless GW offer me a $5 gift voucher for spending $100." Either little Jimmy is going to get Warhammer or he's not. The gift voucher is just a small incentive on GW's part. To critisize them for this is stupidity.

You are forgetting the people who get money in their stocking and think "hmm, what should I spend this on?". I would say this is an incentive that would be more logically aimed at those people. Then when you think "Should I spend this $100 at an online retailer and get $125 worth or should I spend it at GW and get $105?" its really a no-brainer.
I'm glad to see they are making an effort, I just think that its a half-assed effort that reeks of the huberis of "we're the only option (from a point-of-sale position) out there. There's no place else to get our stuff".

Vic
23-11-2007, 19:58
Doc: They gave the horse, mouth wasnt the part they offered though.....


A distributor tries to get it's products into as many shops as possible. The reason GW tried to restrict online sales is because A) the huge discount online stockings can offer means brick and mortar stores are less likely to pick up the range because they feel they cannot compete and B) Online stores aren't able to support and get people interested in trying a new game the same way brick and mortar stores can.

GW still makes the same amount of profit regardless of whether it sells to an online trader or to an indy store. In a perfect world, I would say GW would prefer to have it's products stocked in every toy, comic and gaming store in the country and NOT have to deal with the expense and stress of having it's own line of shops.

With regards to the original topic. Games Workshop DO NOT HAVE to offer any kind of promotion. If a kid asks for Warhammer for xmas, he's going to get warhammer for xmas. It's not like a DVD player where there are hundreds of different stockists, brands, etc. A Games Workshop product is a Games Workshop product.

There are no parents out there thinking "My son has asked for Warhammer for christmas, but there's no way in hell i'm going to buy any unless GW offer me a $5 gift voucher for spending $100." Either little Jimmy is going to get Warhammer or he's not. The gift voucher is just a small incentive on GW's part. To critisize them for this is stupidity.

As an INTELLIGENT parent, I would get Johnny his warhammer for a far better price than an anemic $5 off voucher. My criticism is that they think this is an incentive to buy at their store. Sadly, it is not.

Im done with this topic. If there are people dumb enough to think that $5 off a $100 purchase is a "bargain", then have at it. You deserve to be parted with your (parents) money.

Ciao

selfconstrukt
23-11-2007, 21:00
Games Workshop DO NOT HAVE to offer any kind of promotion. If a kid asks for Warhammer for xmas, he's going to get warhammer for xmas. It's not like a DVD player where there are hundreds of different stockists, brands, etc. A Games Workshop product is a Games Workshop product

Your analogy is flawed. It assumes that you can only get Warhammer from one place, GW, and this is not the case. You can get it from many online retailers, B&M Hobby stores and yes, even Ebay.

There is no real incentive to buy directly from GW, even with a $5 voucher since you can get anything by GW cheaper if you just shop around, which most parents do.

You are also assuming that the parent will not find any alternative wargames instead of the overpriced GW product.

GW is not the "end all-be all" of the wargames hobby, there are many alternatives out there for games and miniatures.

You don't HAVE to use GW models to play the game, as much as GW says you do, you can use other companies models. If you play in GW stores and events you do, but the gamers that do this are not the majority.

There are always alternatives, GW is trying very hard to make it seem the contrary, but in reality you do have hundreds of alternatives to GW product.

simonr1978
23-11-2007, 21:18
I think part of the reasons that this has got so many people's backs up is that it is so many better offers that are pretty easy to find. 20-25% are not difficult to find readily available on line and that makes a $5 off a purchase over $100 (Note: Not a flat out 5%, but $5 Gamesworkshop voucher over $100, i.e. spend $200 and you still get a $5 voucher whereas I can spend a similar amount and get a 25% discount which leaves me money in my pocket free to spend on what I wish). It does seem a bit of a case of "Too little, too late". It's not a case of slamming GW for offering a discount, it's more a case of wondering why that seems the best they're willing to do when external sellers can offer a much greater discount and having been doing so for some time.

Wintermute
24-11-2007, 09:11
I've removed a number of posts from this thread which were a flame and responses to it.

Wintermute
The WarSeer Inquisition